To bespoke or not to bespoke?
This episode of Culture Shop is about how bespoke items in your attraction’s shop are part of the visitor experience. And so much more than just a logo on a mug.
Culture Shop is the Association for Cultural Enterprises (ACE)’s retail series, presented by Richard Sherwood and myself.
Each episode delves further into how to make the most of your museum or heritage site’s retail with top tips from the industry’s experts.
Read more about Culture Shop on an earlier blog post of mine by clicking here and by visiting ACE’s website. Culture Shop is produced by the very talented Stanley Films on behalf of ACE Retail Resilience.
And you can watch Culture Shop Episode 8 below: